First — I don’t have a judgement on the morality of what Tiger Woods did, or didn’t do, and the state of his marriage. Do I think that he should lose his endorsements? Yes, he should. Why? Because the companies he endorses are paying big bucks to use his image and now they won’t get what they paid for. Should those companies get dragged into the mud with him? Yes on that one too. When companies spend huge sums of money to perfect a Tiger Woods “clean-cut” image it’s just a mirage that they paid for and consumers believed them and nobody wins.
Who should get the $$$ that will be lost? Let’s divide it up and give some to every person we know who has done something to make our world better a better place. We could start with our families and then spread it around to some really great people and/or non-profit organizations and let the money take care of someone other than Mr. & Mrs. Tiger Woods (I wonder if they would give the $$$ to have some privacy?).
My hero is Mr. John Morrison who kept a clear head when I started choking earlier this week and successfully performed the Heimlich Maneuver. Thank you Mr. Morrison, you are my hero.